Vertical display assembly

ABSTRACT

A vertical assembly for displaying graphic material, comprising a vertical column having two interconnected panel sections held at a fixed angle with respect to one another, lower marginal horizontal portions of each panel comprising a base for stabilization of said vertical column, and a placard for display of graphic material mounted on the top of said vertical column.

Unite States Patent Inventor Ethel B. Taub 1,670,464 Highland Park. 111. 2,108,349 Appl. No. 815,137 2,750,050 Filed Apr. 10, 1969 2,837,216 Patented June 29,1971 3,176,419 Assignee Ronald H. Taub and Charles C. Kirshbaum as Trustees of the Ronald H. Taub Trust Chicago, Ill.

VERTICAL DISPLAY ASSEMBLY 3 Claims, 9 Drawing Figs.

US. Cl 40/l24.1 Int. Cl .1 609i 1/00 Field of Search 40/124 1 120, 126 A, 125 11,145

References Cited UNITED STATES PATENTS 1,041,224 10/1912 Adams 40/145 Marsh Rasmussen Ebert Paige Stein Primary Examiner- Robert W. Michell Assistant Examiner-Wenceslao J. Contreras Atl0rneyKegan, Kegan and Berkman ABSTRACT: A vertical assembly for displaying graphic material, comprising a vertical column having two interconnected panel sections held at a fixed angle with respect to one another, lower marginal horizontal portions of each panel comprising a base for stabilization of said vertical column, and

a placard for display of ofsaid vertical column.

graphic material mounted on the top PATENTEUJUNZSIETI 3589.046

SHEET 2 OF 2 INVENTOR.

ETHEL B. TAUB VERTICAL DISPLAY ASSEMBLY This application relates to an improved vertical display as sembly for use in promoting the sale of and advertising of merchandise. It may also be used wherever graphic material is to be displayed above objects which would otherwise obstruct the view of the public.

Although many vertical display stands, signs and assemblies are known in the prior art, these devices have certain objectionable features which impair their practicality. These assemblies are generally supported by vertical rods, or by hollow tubes, are difficult to ship and store, and require complex assembly instructions.

Other prior art display assemblies do not have sufficient height to hold graphic material high above merchandise or other sight obstructing objects where the material can be readily seen by customers and passersby. Moreover, many display assemblies in the prior art are not self-supporting and require that cartons of merchandise be placed against them for support. It is an important feature of this invention that it is self-supporting.

ltis a principal object of this invention to provide a vertical display assembly of pleasant appearance in which the support means as well as the placard may be used to display graphic material.

It is another object of this invention to provide a display stand which may be shipped and stored in a flat and compact configuration, and yet may be easily and quickly assembled by even inexperienced personnel.

A feature of this invention is that it permits graphic matter to be displayed on the supporting column of the assembly as well as on the placard which is raised above sight-obstructing objects.

These and other objects, features and advantages of the invention will become apparent from a reading of the following specification taken in conjunction with the drawings in which:

FIG. 1 is a front elevational view showing a display assembly according to the invention;

FIG. 2 is a side elevational view of the display assembly of FIG. 1;

FIG. 3 is a rear elevational view of a portion of the display assembly showing interlocking tabs of a first embodiment of the invention;

FIG. 4 is a cross-sectional view of the display assembly taken along the line 4-4 of FIG. 1;

FIG. 5 is a cross-sectional view of the lower portion of the display assembly taken along the line 5-5 of FIG. 1 and showing the supporting feet;

FIG. 6 is a cross-sectional view taken along line 6-6 of FIG. 1 and showing a supporting foot;

FIG. 7 is an exploded perspective view of the display assembly of the invention showing cooperating lower and upper slotted sections;

FIG. 8 is a front elevational view of a portion of the lower section of a second embodiment of the display assembly showing an alternative tab and slot means by which the section is held rigid; and

FIG. 9 is a cross-sectional view of the display assembly taken along line 9-9 of FIG. 8.

Referring more specifically to the drawings, there is shown in FIGS. 1 and 7 a display assembly having an elongated vertical extending column 10 which may be formed of sheet cardboard, corrugated paper, plastic or any similar rigid material. The column 16 is formed by folding the sheet, along a bisecting vertically extending line 12 to form a pair of interconnected panel sections 140 and 14b which project laterally at an angle with respect to one another to form a self-supporting column, V-shaped in horizontal section and having its apex at the front as is shown in FIG. 5. In a first embodiment of the invention, a pair of tabs 16a and 161;. shown in FIG. 3, are connected respectively to opposed edges of panels 14a and 14b. The tabs have opposed interlocking slots 18a and 18b by which tabs 16a and 16!) are joined behind the sheet 10 to hold the vertical V-shaped column 10 in a rigid self-supporting configuration.

ln a second embodiment of the invention, a pair of slots 18a and 18b are formed in opposed portions of panels 14a and 1412 as is shown in FIG. 8. A brace 20 having downwardly opening slots 22a and 22b formed therein is inserted behind the sheet 10 so that slots 18a and 18b are engaged by slots 22a and 22b. The brace 20 constitutes coupling means which holds panels 14a and 14b in a rigid self-supporting V-shaped vertical column having its apex at the front as is more clearly shown in FIG. 9.

A pair of feet 24a and 24b comprising flat horizontal tabs or webs are attached to the lower horizontal edges of the corresponding panels 14a and 14b to provide more stable support of the vertical column 10. The feet 24a and 24b are most conveniently formed by cutting the lowermost several inches of the panel 10 along b. 12, and folding the lowermost marginal portions forward along score lines 26a and 26b. The feet constitute a base for stabilization of the upwardly extending panel sections and 14b. Additional stability can be imparted to the display assembly by placing cartons of merchandise, or other objects on the feet 24a and 24b.

A display panel 28 is mounted atop the vertical column 10. The display panel 28 may be a V-shaped placard formed by folding forward opposed portions of panel 28 along a bisecting vertical line 30 to form a V having a configuration opposite that of the V-shaped column 10, the V-shaped placard thus being formed of a pair of interconnected panel sections 320 and 32b.

In an alternative embodiment of the invention, the placard 28 is a flat board which is not folded.

The placard 28 is mounted atop the vertical column 10 by means of a pair of downwardly opening vertical slots 34a and 34b which extend upwardly from the lower horizontal edge of the placard 28. Slots 34a and 34b engage corresponding slots 36a and 36b which are upwardly opening slots extending downwardly from the upper horizontal edge of the vertical column 10. The placard, when mounted as described, serves to hold and brace the upper portion of the V-shaped vertical column 10 in a substantially rigid posture. The vertical column 10 is thus braced at its midsection by tabs 16a and 16b or by tab 20, and at its upper end by means ofthe placard 28.

The display assembly may be easily folded for shipping and storage by removing the placard and folding it double at the fold line 30. The vertical column 10 may be folded at fold line 38.

It is to be understood that the configurations shown in the drawings may be modified considerably. The vertical column 10, and the placard 28 need not be rectangular, but may have contoured edges to impart any desired shape to the display assembly. For example, the placard 28 may have a silhouette of a clowns head, and the vertical column 10 may have a silhouette of a clowns torso. Colorful graphic material may be printed on both the placard 28 and on the entire length of vertical column 10.

While disclosure of preferred embodiments of the display assembly have been provided it will be apparent that numerous other modifications and variations in details made be made without departing from the scope of the invention. It is desired, therefore, to include all such variations and modifications, by which substantially the results of this invention may be obtained through the use of substantially the same or equivalent means.

What l claim is:

l. A vertical display assembly for displaying graphic material, said assembly comprising in combination:

support means comprising a vertically extending sheet of corrugated paper or the like, said sheet being adapted for folding along a vertical line to provide a pair of interconnected panel sections projecting laterally at an angle with respect to one another and including lower marginal portions extending in a horizontal plane generally transversely of said panel section, said lower marginal portions comprising a base for stabilization of said upwardly extending panel sections; and

a display panel for mounting on top of said support means,

said display panel and said support means being each provided with cooperating generally vertically extending slots facilitating mounting of said display panel on said support means;

said slots in each of said display panel and said support means opening toward and extending inwardly from respective marginal facing edge portions of said display panel and said support means to facilitate interlocking insertion of said display panel and said support means each into the other along lines extending in a direction of and beyond said interengaging said slots to establish a positive interlock between said display panel and said support means, thereby precluding lateral shifting and displacement of said display panel and said support means relative to one another and providing a mechanically stabilized columnar structure in which said display panel is mounted on said support means.

2. The structure as set forth in claim 1 and further comprising coupling means extending between and interconnecting said panel sections at rear faces thereof and operable to retain said panel sections at a predetermined relative angle.

3. The structure as set forth in claim 1 and further comprising a transverse scoreline dividing said sheet to facilitate folding of said sheet for shipping and storage. 

1. A vertical display assembly for displaying graphic material, said assembly comprising in combination: support means comprising a vertically extending sheet of corrugated paper or the like, said sheet being adapted for folding along a vertical line to provide a pair of interconnected panel sections projecting laterally at an angle with respect to one another and including lower marginal portions extending in a horizontal plane generally transversely of said panel section, said lower marginal portions comprising a base for stabilization of said upwardly extending panel sections; and a display panel for mounting on top of said support means, said display panel and said support means being each provided with cooperating generally vertically extending slots facilitating mounting of said display panel on said support means; said slots in each of said display panel and said support means opening toward and extending inwardly from respective marginal facing edge portions of said display panel and said support means to facilitate interlocking insertion of said display panel and said support means each into the other along lines extending in a direction of and beyond said interengaging said slots to establish a positive interlock between said display panel and said support means, thereby precluding lateral shifting and displacement of said display panel and said support means relative to one another and providing a mechanically stabilized columnar structure in which said display panel is mounted on said support means.
 2. The structure as set forth in claim 1 and further comprising coupling means extending between and interconnecting said panel sections at rear faces thereof and operable to retain said panel sections at a predetermined relative angle.
 3. The structure as set forth in claim 1 and further comprising a transverse scoreline dividing said sheet to facilitate folding of said sheet for shipping and storage. 